Fifty Shades of Grey has become very popular in lingerie fashion/busin – MyBraOutlet
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Fifty Shades of Grey has become very popular in lingerie fashion/business...

Posted on February 16 2015

As we all now Fifty Shades of Grey first movie is out and has become very popular. We may say it has turned world up side down, now they are even lingerie business. There are several brands who has launched their Fifty Shades of Grey collections.

Despite the variety, most have come without the blessing of author E.L James - until now. The best-selling writer has collaborated with Swedish fashion house KappAhl to create a range of lingerie based on the book.

Available in sexy black satin and elegant grey lace, the firm say the items are full of references to the book's characters, Christian Grey and Anastasia.

The range includes bras, briefs, negligees, dressing gowns and the inevitable kinky mask - all available in a 'a choice of materials and silhouettes to suit women of all shapes and sizes', according to KappAhl.

 Speaking about the new range, E.L James said: 'It has been incredibly exciting and interesting to be involved in the process, from the production of the concept through the design to the final collection.

'I have been deeply involved at all stages, and my thoughts and suggestions are clearly visible in the collection's garments.'

According to plus size agency 12+, model, Signe Nordstrom, a size 12 to 14, boasts the 'statuesque physique and natural beauty [that makes her] perfect in the role of the femme fatale that the campaign wants to show.'




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